Overview

Baker Tilly is a leading advisory, tax and assurance firm, providing clients with a genuine coast-to-coast and global advantage in major regions of the U.S. and in many of the world’s leading financial centers – New York, London, San Francisco, Los Angeles, Chicago and Boston. Baker Tilly Advisory Group, LP and Baker Tilly US, LLP (Baker Tilly) provide professional services through an alternative practice structure in accordance with the AICPA Code of Professional Conduct and applicable laws, regulations and professional standards. Baker Tilly US, LLP is a licensed independent CPA firm that provides attest services to its clients. Baker Tilly Advisory Group, LP and its subsidiary entities provide tax and business advisory services to their clients. Baker Tilly Advisory Group, LP and its subsidiary entities are not licensed CPA firms.

Baker Tilly Advisory Group, LP and Baker Tilly US, LLP, trading as Baker Tilly, are independent members of Baker Tilly International, a worldwide network of independent accounting and business advisory firms in 141 territories, with 43,000 professionals and a combined worldwide revenue of $5.2 billion. Visit bakertilly.com or join the conversation on LinkedIn, Facebook and Instagram.

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Baker Tilly is an equal opportunity/affirmative action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability or protected veteran status, gender identity, sexual orientation, or any other legally protected basis, in accordance with applicable federal, state or local law.

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Job Description:

Baker Tilly’s Learning and Development team is seeking a dynamic Instructional Designer to lead the creation and measurement of sales education programs that drive business development success. This role combines instructional design expertise with analytical skills to develop impactful learning experiences and assess their effectiveness across our sales organization.

The ideal candidate will have expertise in curriculum development, skill assessment, and instructional design methodologies tailored for a sales audience.

Key Responsibilities

• Curriculum Development: Design, develop, and implement structured learning paths for Baker Tilly business developers and principals.
• Skill Assessment: Create and manage a comprehensive approach to assess sales knowledge and skills, identify gaps and track improvement.
• Content Creation: Develop engaging training materials, including e-learning modules, presentations, and blended learning programs (self-study, virtual, and in-person).
• Sales Methodology Integration: Incorporate best practices from leading sales methodologies into training programs and enablement content.
• Program Planning: Establish clear learning objectives, create project plans, and manage a rolling curriculum calendar for continuous learning opportunities.
• Instructional Design: Select methods and technologies that maximize relevance, retention, and learner engagement for remote-first environments.
• Enablement Tools: Enhance sales enablement platforms (e.g., Highspot) with learning resources, messaging guides, discovery questions, objection handling, and sales plays.
• Impact Measurement: Analyze and report on the effectiveness of business development-related learning initiatives using data-driven insights.
• Continuous Improvement: Analyze learner feedback and performance data to refine curriculum and improve learning outcomes.
• Program Communication: Develop communication plans and content to ensure visibility and adoption of enablement programs.

Qualifications

• Education: Bachelor’s degree in Instructional Design, Education, or related field (Master’s preferred).
• Experience: 5+ years in instructional design, preferably in sales enablement or corporate training.

Preferred Qualifications

• Ability to manage multiple priorities in a fast-paced, remote environment with minimal oversight.
• Strong verbal and written communication skills, ideally with experience as a content creator or facilitator.
• Experience creating skill assessments and competency frameworks.
• Expertise in adult learning principles and instructional design methodologies (ADDIE, Systematic Learning, Bob Pike).
• Experience leading train-the-trainer sessions.
• Analytical mindset with experience in measuring training effectiveness and ROI.
• Familiarity with CRM systems (Salesforce), sales methodologies (Challenger, SPIN), and remote learning strategies.